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Feb16
"I'm easy! This won't take long at all! Read me!"
I just spent a half hour reading through Mindy McAdams' sprawling collection of web storytelling resources over at the MaclooMedia blog.  McAdams literally co-wrote the boook on web journalism.  Besides producing a mountain of websites, she now works as a University of Florida journalism professor.

But don't take my word for it...

McAdams on website phrasing:
"Long paragraphs send a signal to the reader: This will require effort. The writer expected you to have a lot of spare time. Sit down and read awhile. Short paragraphs send a different message: I'm easy! This won't take long at all! Read me!"

McAdams on online journalism:
"At bare minimum, an online journalist should know how to produce a simple Web page and put it online."

I won't mince words.
Those bitty hyperlinks contain enough web writing resources to build a minor media empire and storm The New York Times offices. Just read Mindy McAdams, and call me in the morning.. .

1 Comments/Trackbacks




Thanks for saying such nice things about my Web work. It's always great to find out that someone new has seen it and liked it.

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