We spend plenty of time over here talking about the business of publishing, but hardly any time discussing business publishing. To be honest, it's just not my strong suit. However, I'm more than happy to pass along any business publishing wisdom I pick up along the way...
For your reading pleasure this weekend, stop by the business consulting site, RainToday.com. They recently studied 200 business people who published books, looking at the ways writing a book can change your company. Along the way, The Business Impact of Writing a Book answers some questions that we are all very interested in.
Check it out to answer questions like:
"How strongly the publisher's name affects book sales and success.
Whether they hired a book agent and if they would hire an agent again.
General advice for making the most of the book publishing and marketing process..."
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