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Aug 9
Read This Essay Twice
Via Bookseller Chick, I just found a great essay by Sandra Ruttan about the do's and don'ts of book promotion. You should read the whole thing twice--once for link-full advice from a soon-to-be-published author, and then once again for the feedback from her readers.

The essay was published on Killer Year, a blog featuring the work of some debut mystery writers--itself an example of well-handled promotion. It's a buzzing community, and something else you should check it out:

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"It isn’t enough to write a fantastic novel. There’s more to getting published than a well-written book- something my friend Bill Blume recently gleaned from JA Konrath.

"If you don’t have a web presence these days, you aren’t just fighting an uphill battle: you’re pushing a loaded bus up a mountainside. It helps to have profile...

"I don’t know who said new authors can’t do signings or get space on store shelves (certainly Cornelia Read, Louise Penny and Stuart MacBride have, to name a few) but SPAM? Could someone seriously be suggesting authors are hamstrung because they can’t SPAM people?"



2 Comments/Trackbacks




You named Louise Penny and that’s good because on fantasticfiction.co.uk is on the same page with Daniel Pennac, a writer whose humor I enjoy a lot.

Thank you for the link and for referring this information. I'm pleased so many readers responded to my questions and offered feedback, information I hope is useful for all authors.

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